STIR and FCB India win Gold at Cannes Industry Craft Lions 2023
by
FCB Group India
On
22nd November 2023
Announced at the 70th Cannes Lions International Festival of Creativity, Untangling the Politics of Hair campaign features photographs by Rohit Chawla.
On June 20, at the prestigious 70th Cannes Lions International Festival of Creativity, the campaign Untangling the Politics of Hair was announced as the recipient of a Gold Lion in the Industry Craft Lions category. The 70th edition of the festival is being held from June 19-23, 2023. Untangling the Politics of Hair was produced by FCB India for STIR, and was created & conceived by Rohit Chawla & Swati Bhattacharya.
The campaign was a pivotal intervention that succeeded in bringing attention to the Mahsa Amini protests in Iran, both within India and beyond. Untangling the Politics of Hair even garnered the support of UN Resident Coordinator in India, Shombi Sharp, and stands as an example of the capacity that art and journalism possess for generating urgent discourse, when they are brought together in conjunction.
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